We Sense a Branding Opportunity

Monday, April 7, 2014

You see T+A, we see $$$ (also T+A)
This weekend we learned via Deadspin that the Kansas City Royals are now selling souvenir bottles of water from the iconic Kaufmann Stadium fountain:

click to embiggen
Sure, as Deadspin's Samer Kalaf points out, this is a waste of $19.99 for the fans, but if people are willing to pay money for this bauble, why wouldn't the Royals give them what they want?

This obviously got us thinking about the Marlins. There are so many things Jeffrey Loria and Co. could be selling from the Marlins Park waste bins. Some suggestions from the Diehards:
  • Spent water from the aquarium behind home plate and the Clevelander pool (if you want to be a total copycat)
  • Dead aquarium fish (we're not saying you should kill fish for the purpose of commerce, but all those fish will die someday, and when that happens, sell!)
  • Paint chips gleaned from the Clevelander body-painted dancers
  • Dead lightbulbs from the centerfield home run sculpture
  • Giancarlo Stanton's used Gatorade cups (we'd pay top $ in hopes of harvesting enough DNA to build an army of Giancarlo clones)
That's just the tip of the iceberg, though. Tweet us your ideas.


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